Catalina Echeverry Atehort煤a


Senior Consultant, Facilitator, Coach

You can tell from my accent that I’m neither from here nor there! Colombian by birth, I studied in the United States, became a mother in Italy and adopted the dual nationality here in Spain. I am a globetrotter more than by vocation; I’ve lived in seven different 

I have lived in seven different countries, which has given me not only an accent that is difficult to define, but also a wide to define, but a broad vision of different cultural and social realities and beliefs. 

I have a degree in Marketing and Advertising, with a Masters in Strategic Marketing. Specialised in Community Management and Digital Marketing, as well as being an ACTP Coach. With more than 15 years of experience in multinationals such as Leo Burnett, Euro RSG, BP. 

Mother of two boys. During an important period of my life I decided to make my motherhood a profession, creating the blog and the community of Crianza en la Era Digital Mam谩 Tambi茅n Sabe. Focused on positive parenting, I became certified as a Positive Discipline Trainer by the Positive Discipline Association, and became a Cybercooperator for INCIBE (Spanish National Institute of Cybersecurity). 

I follow the maxim that there are no failures, only experiences, so I embarked on three occasions as an entrepreneur, two at the head of communication agencies and one before a social enterprise. 

Four years ago life gave me a second chance, so I don’t intend to waste it. I am serious, loyal, demanding of myself, enthusiastic and committed. My biggest challenge in life is to do everything in my power, and more, to live in coherence. My greatest passion, after parenting, is kayaking.